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"Human behaviors are influenced by numerous triggers, and design plays
an important part in how customers, employees and other stakeholders react and
behave within different environments."
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Daniel Neye
Visual Strategy & Design
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Daniel Neye, an accomplished and internationally- credentialed designer, is a senior consultant with Trax Business Solutions. He has worked for many international companies such as Nike, Vattenfall Europe and Sony BMG. His work has been exhibited around the world on MTV Asia, the National Film Institute London and at the widely acclaimed NEMO Festival in Paris. In addition, Daniel’s work has also been published worldwide ("Los Logos 3 & Los Logos 4" (Die Gestalten, GER), Hijacked Magazine (Sydney, AUS) and "The Web Design Index,” the industry standard in innovative web design (Pepin Press/Agile Rabbit Editions, NL). Daniel’s interest and capabilities extend beyond design where he consults and steers visual identity strategy at Trax Business Solutions on product and systems design strategies and applications.
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"Translating visual forms into programming language will continue to be
one of the most exciting and challenging facets of multimedia convergence."
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Marcel Wessling
Media Systems Design
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Marcel Wessling is the senior consultant leading the technical aspects of website design at Trax Business Solutions. He has more than 10 years experience in developing corporate websites, multimedia design and programming. Marcel graduated in 2000 as a multimedia programmer in Berlin, Germany and began his career working in the music industry for software developer Magix. He continued his career as a flash developer and later as an Art Director and Project Manager for Globe Media and was involved in various projects, like the award winning Voice4U. His work experience include working with clients such as Sleek Magazine, Michalsky Fashion and for design studios such as Greige, Neue Gestaltung, interstruct AG in Germany. He is a recipient of the Deutscher Multimedia Award – a German award for the best multimedia projects.
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"What drives technology is innovation, without which there can be no
breakthrough."
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Lee Yin Ngai
Solutions Development
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Ngai is the senior and lead programmer with Trax Business Solutions and led the core development of the Trax EMP™ Enterprise Market Planning System. She has more than ten years of programming experience in analysis, design and development of various computer applications. In this capacity, she has worked with Resorts World Berhad as an analyst/programmer, as a Senior System Analyst with Ernst & Young Malaysia where she participated in the full cycle development of IT systems on Lotus and .Net platforms. At Sevenseas WorldWide Baggage Shipping (M) Sdn. Bhd., she was a lead developer for online web application and a project leader at Scope International Malaysia (Standard Chartered Bank). Ngai holds a Bachelors of Information Technology from Universiti Kebangsaan Malaysia.
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"The impact of design today is increasingly significant not only in
product but also in all areas of business."
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Delaila Khalid
Program Support - Visual Design
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Delaila Khalid is a Senior Associate in design at Trax Associates. She has more than 10 years' experience in corporate identity, packaging, print collateral, multimedia and environmental design at Malaysia’s leading architectural firm, GDP Architects. She has had extensive project management experience in the management of design from concept through to completion, especially in corporate identity and environmental design for numerous clients in Malaysia. Delaila holds a Bachelor’s degree in Advertising from the University Teknologi MARA, Malaysia.
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